Your OM's Renovation Budget Is Already Wrong
Steel is up 23% since June 2025. Lead times doubled. If your offering memorandum has a renovation budget from Q4, the numbers are already stale.
Insights on CRE marketing, offering memorandums, and broker productivity.
Steel is up 23% since June 2025. Lead times doubled. If your offering memorandum has a renovation budget from Q4, the numbers are already stale.
CBL surrendered three more retail properties this week. Every buyer reading a retail OM right now has seen those headlines. Here's what that means for how you write the document.
The lease spread between in-place and market rents for industrial just compressed from $2.20 per square foot to $1.28. That changes what an industrial offering memorandum needs to say.
Most sale-leaseback OMs look like standard net lease deals. That's the problem — the buyer isn't underwriting a building, they're underwriting the tenant's rent check for 20 years.
Seventy-one percent of single-tenant net lease transactions are done by private buyers — 1031 exchangers, high-net-worth individuals, family offices. Most OMs are structured for the other 29%.
Buyers can tell when a maturity-driven sale is hitting the market. They look for permission to pay less. The offering memorandum has to answer that before they ask.
Investors run a sensitivity analysis on every deal they seriously consider — whether you give them one or not. An OM without a stress test means they use their assumptions, not yours.
Buyer-side AI tools are now processing offering memorandums before analysts open them. If your numbers don't reconcile across sections, they're flagged before anyone decides if the deal is worth their time.
Effective rent growth went negative in 2025, institutional buyers are running AI on your OM before a human reads it, and the standard checklist hasn't caught up. Here's what actually matters in a multifamily offering memorandum right now.
Multifamily investors look at 3-5 deals a week. Here's what they're actually calculating in each section of your OM — and what gets you filtered out in the first 90 seconds.
Generic OM guides are everywhere. Property-type-specific ones barely exist. Here's what multifamily investors actually scan for — and what they skip.
Investors are now screening OMs with AI tools that surface data inconsistencies in under a minute. Here are the seven mistakes that get you filtered out before anyone picks up the phone.
Every broker has googled 'free OM template.' The results all look the same — and so do the OMs they produce. Here's what that actually costs you.
The average CRE broker spends 4+ hours per offering memorandum. Most of that time isn't on analysis — it's on formatting.